pxl on demand
Digital Transformation App For McCann Worldgroup
Role: Initiation / Creation / Management / Delivery
The “pxl” brand is an internal digital L&D platform that was created for the 24K+ employees of 120 global agencies of Mccann Worldgroup. The "pxl" brand is composed of "pxl in-person”, “pxl on demand”, “pxl for clients” and “pxl for executives”programs.
“pxl on demand” is a multilingual custom-made learning mobile app with a backend CMS that provides efficient maintenance and customization. The CMS eliminated the dependency on external vendors and allowed a seamless global operational scale.
"pxl on demand" app serves as an essential part of new employees' onboarding process and establishes a learning culture from day one.
"pxl on demand" was launched with the completion of 140K+ learning units in the first eight months, slashing the industry hourly training cost by 93%.
"pxl on demand" app key features:
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Personalization - Pre-session quiz to tailor the content per knowledge
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Gamification - Keeps the learning experience engaging and fun
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Engagement - Bite-size content that keeps the user active and participating
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Social - Badges and share option allowing the content to be spread
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Retention - Pin cards to save important content to come back to it later
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Development: Storrsoft
Design: Rep Design
Animation: Evgeny Hanukov
Learning Consultant: GADA